While a good portion of the design process, for me anyway, is about artistic expression, knowing a few key things gives me a proper trajectory. If I were a baker I would ask what your favorite cake and frosting flavors are before ever making your cake. This is the same thing.
Before we begin a custom project think about the colors, style, and feel you want your site to have. How will it tie into your business? Consider your budget, needs, and wants. When you contact me I will send you questions that will help you define your vision as well as guide me as I design your site. If at any time I feel I can find you a better option, I will let you know. My goal is to assist you in making your vision come to pass, even if I am not a part of it.